• What experience did you make with our netting at the introduction in your market?

“First of all, I’m an end user of the Packnatur® netting. I sell fruit and vegetables in prepack containers. My customers were always asking me to stop using plastic but I couldn’t find anything to replace it. When I found the Packnatur® product I was very excited to finally have a packaging solution that is environmentally friendly. I tested it with all the fruit and vegetables, and I found out that some products wouldn’t work with the netting (such as lettuce and broccoli) but for over 75% of the fresh products that I sell it works perfectly. I find this product easy to work with and with some imagination (because I only use the standard size tube) I’m able to fit everything.”

• Did you get feedback from your customers?

“I had a lot of feedback from my customers. When I switched the plastic for the Packnatur® netting, my customers were very happy and thanking me for this business move. I put a post on my business Facebook page and within 24 hours I had reached over 75000 people and a week later I was over 180000 reach with over 3000 positive comments on this new product. Most people were thrilled to see some innovation in the packaging solution and I have decided to be the Canadian distributor of this great product. Since January 2020 I have already one new customer and three that are waiting on their clipping equipment to start buying the Packnatur® netting from me.”

• Does it support your marketing?

“My business doesn’t do any publicity. We work from reference and people just talk about us so much since we started using Packnatur® netting that it helped to increase our sales.”

https://bourassa-alimentation.com

https://www.facebook.com/Bourassa-Alimentation-Ste-Agathe-168202393220256/

Fotos:  Bourassa Alimentation